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Load Balancing and Failover Improve Hosting
Everyone wants their traffic to go viral, but most don’t realize that if they do get mentioned on a major site or go viral on social media their hosting company is likely to take their site down. When...
View Article4 Aspects to SEO Basics for Websites, Blogs and eCommerce
What do you do about SEO if the site you built doesn’t seem to have SEO features built in? First, you need to know there is more than one aspect to SEO. There are actually at least four: Meta fields On...
View ArticleB2B Social Media Measurement Proves ROI
In the B2B space, there persists a belief that social media only works for B2C. This is because to date most have no proof it works for B2B. According to MarketingProfs and The Content Marketing...
View ArticleResponsive Email Tips to Improve CTR and SEO
With mobile responsiveness becoming a major new search factor in 2015, it is important to ensure both your site and your emails are mobile responsive. The better you configure your email template to...
View ArticleWill Changing Hosts Affect Search Rankings?
A common question in the SEOChat forums is whether moving your site or changing hosts will affect your SEO rankings and position in the serps. If everything were exactly the same, moving your site...
View ArticleHow to Aggregate All Your Data into SEO Dashboards
Have you ever missed a client mention or let an SEO project fall through the cracks? We all have, but there are now solutions that make getting organized and staying on top of our complex work lives...
View ArticleAre You Overlooking This Important SEO Factor?
No matter how brilliant an SEO you are, trying to SEO a poorly built website after the fact is a challenge. Wouldn’t it make more sense to make sure the web developer you use understands SEO? The most...
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What You Need to Know to Improve SEO Using CDNs
Using a Content Delivery Network (CDN) can improve page load speed and bring more traffic through better search engine positions. But only if you use it correctly. Network Optimization firm Incapsula,...
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Improve Your Conversion Ratio and SERPs with Images and a Blog
There are two things that every online business is looking for: the highest possible conversion ratio and a top ranking on every applicable search engine results page (SERP). These components go hand...
View ArticleWhich is the Most Responsive DIY Builder?
There are more choices now than ever before for people who wish to create a website without turning to a designer or development company. Web.com, Weebly and Wix are among the most popular current...
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7 Cool New Social Media Networks, Apps & Tools to Check Out in 2016
The New Year is fast approaching and it’s the best time to try something new. I know the feeling: You are likely to have found your comfortable spot right now… You have platforms you enjoy, tools you...
View ArticleHow to Use Social Media to Boost SEO
In his Entrepreneur post “Good Social Media Boosts SEO,” Larry Alton admits that we do not know how social media affects SEO because we don’t know how much emphasis Google places on social interactions...
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Choices in How to SEO a Multilingual Site
While growing businesses by expanding to additional countries or languages is a great way to increase your income, it is more complicated than you may realize – especially when it comes to SEO. This...
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Expert Interview with SEO and SEJ Contributor Ben Oren
With over 10 years of experience handling SEO at the highest levels, Ben Oren has seen it all and done it all, twice. He has worked in medium and large agencies managing the internet marketing strategy...
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How to Rank Twitter Bios for More Leads
Your Twitter Bio is just like any other page: the number and quality of the incoming links affects the PA (Page Authority). Although outgoing links from Twitter are nofollowed, increasing your PA and...
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You Have Been Doing Content Research Wrong… Now Do It Right!
Alright, so the title of this post might be a little clickbaity for my tastes. But I stand behind the statement: you are probably researching your articles the "wrong" way. Or, you are at least...
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3 Awesome Tools to Streamline Content Creation
When you are running an online business of any kind – be it a blog, an ecommerce store or just a marketing campaign for a tangible, offline company – you have multiple sources of content distribution...
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7 Must-Have Tools for PPC Managers
While the digital world can be highly changeable, some things remain the same. One of those constants is that PPC is still a primary profit generator, and a lucrative way to monetize. When you look at...
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Why Data Will Boost Your Marketing Effectiveness
We develop blindness towards all sorts of advertising. When first introduced online, banner ads achieved a 50-90% CTR. Now the majority of people can’t stand them. Marketing effectiveness demands a...
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Color Theory in Display Advertising
Advertising online has been a tricky business for awhile. Unlike traditional advertising, which can be slow to adapt, the Internet is always changing and attempting to find more ways to attract its...
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